About Us

We love our dogs at Pawfection!

Our mission is to make it easy, fun and cost effective to spoil your dog and best friend and yourself.

Our mission started, on a cold winters day with the rain pelting down on the pavement outside. While I sat there in the comfort of my lounge room, blanket up to my chin, switching between scrolling through Facebook and watching whatever was on TV at the time, I could see my best friend Sampson (German Shepard) wriggling uncomfortably in the corner of my eye. I looked up from my phone screen and watched him continue to roll around for a few seconds until he sat there slumped over himself, somewhere between being in, up and on his dog bed. He looked depressed. I got up off my couch, and walked over to Sampson. He saw me coming and raised his head pouting his lips in a way only Sampson can. He knew today was not the day for the Dog Park. 

If only there was an easy way to keep him entertained indoors I thought to myself. A way to put a smile back on his face and a smile on mine. What if Sampson always had access to the best new toys and accessories? What if he could lay in a dog bed that was so comfy he wouldn't feel the need to toss and turn. From that moment I wanted to ensure that Sampson and all dogs would smile forever and hence Pawfection was born.

Pawfection is the store for people who love their dogs!

We created this store with your dog (and Sampson) as the primary focus, and we made it easy and fun for you to buy all the coolest accessories that your dog will enjoy.

We will always ensure that we have the latest and very best stuff on the market at a really good price. No one wants to pay too much!

We know that you will be able to find something for best friend but also yourself here. Our store also includes things like dog jewellery (for the humans) as constant reminder and way to show off our love for our dogs. We believe that taking care of your dog the right way should always be a priority.  

Take a look around! We hope to hear from you soon.